S1: E8 | Mr Eric Lennartz from ERGO: How ERGO uses customer feedback at every stage of product and service development
Update: 2021-04-19
Description
ERGO is one of the leading insurance companies in Europe and in core markets in Asia, with more than 20 billion Euros turnover. ERGO has more than 40,000 employees worldwide. ERGO's insurance solutions, guide customers from the beginning to the end.
At ERGO, customers are at the centre of all their actions and customer insights are the key to that providing the necessary guidance on any topic required. Together with Potentiate, ERGO have created a community of 6,000 customers.
This podcast shares how ERGO uses their community to guide their product and service development and includes some fantastic examples.
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